Are you an adventure or travel business owner looking for industry-specific resources?
You’ve come to the right place! The Adventure OBM Logbook is a blog that provides business owners with all the tools they need to succeed in the adventure and travel industry. We offer tips, advice, and resources that will help you take your business to the next level.
The Adventure OBM Logbook
Our goal is to help you grow your business and make it thrive. We provide resources and advice for business owners who want to succeed in the adventure and travel industry. Our blog is packed with information that will help you grow your business, serve your traveller better and support a work-life balance for you and your family.
How to Choose a CRM for Your Travel Business Contrary to popular belief, small travel businesses are not rendered irrelevant in the presence of travel industry giants like Expedia or G Adventures and AI certainly won’t be taking their job anytime soon. On the contrary, with efficient operations and a focus on customer satisfaction, travel…
What is a CRM & Why Your Travel Business Needs One Are you running a travel company? If so, then you know how important it is to keep track of customer relationships. With the right tools and strategies in place, your business can benefit from improved customer service and more efficient operations. One way to…
Creating Happy Customers Gathering Reviews, Feedback and Developing Customer Loyalty When you read this title, how does it make you feel? Is it positive like “I’m doing these things and it’s going great!”. Do you feel impartial? Or are you curious about how to continue to improve your customer happiness? As a tour operator, one…
How to Partner with Other Businesses Today we wanted to discuss how to partner with other travel-based businesses. The post this week won’t be super long and in-depth like some of our other posts, but we promise that you will find great value within. This is a hot topic that has been greatly overlooked by…
5 Reasons Why Your Trips Aren’t Fully Booked Today we are talking about why your trips might not be getting fully booked. We are hoping this post will help you identify what is working and what you can improve to increase your “occupancy rate”. In order to truly understand why your trips aren’t fully booked,…
Case Study: Court Outdoors (Custom SEO Package) Case Study: Custom SEO (Beginner Package provided in a ‘Done with You’ teaching + coaching model) Customers Name: Courtney SinclairCompany Name: Court OutdoorsIndustry: Stand Up Paddleboarding ExperiencesAuthor of the Case Study: Charlotte MoutonDate of the Case Study: March 2022 Who is Court Outdoors? Court Outdoors was created out…
How to Recruit and Retain Adventure Guides Today we wanted to talk about how to recruit and retain guides in the adventure and travel space. These are people who could be hiking guides, paddleboarding guides, backcountry guides etc. As we are sure you are all aware, there are a lot of skills required of adventure…
KEAP: The Best CRM for Small-Medium Travel and Tourism Businesses Do you often find yourself spending hours each week looking for client emails, making sure people have paid their invoices, and struggling to craft marketing content? We know we did. This post is a designated space to show you why we believe Keap is the…
How to Simplify Lead Capture & Sales Using Keap This post is going to be a designated space for Keap and a look at how to simplify lead capture & sales using Keap. We believe 2022 is the year to be levelling up and challenging ourselves and to achieve just that we became Keap Certified…
5 Essential Business Sytems Today we want to discuss 5 essential business systems. We believe this builds on the things we have been talking about recently in terms of setting goals, getting things organized and building solid foundations. If you have a foundational goal and have completed some of the tasks on our goal planning…
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