Hi, we’re Katie & Will
We’re on a mission to help experience providers find their Peak Flow through the use of software, repeatable processes, and digital marketing lead generation.
Our approach blends software expertise with extensive travel industry knowledge, resulting in efficiency and business growth for 40+ companies and counting.
OUR MISSION
Empowering experience providers through technology adoption & process improvement.
Our mission is to empower travel business owners, equipping them with the knowledge, education, and support necessary to construct digital systems that enable them to consistently operate at peak performance. Through this, we aim to help them establish sustainable businesses and lifestyles that thrive in the long run.
OUR TEAM
Katie Broadhurst
Travel Systems & Software Consultant | Certified OBM®
With a passion for processes and a certification as an Online Business Manager, I am dedicated to assisting travel-based businesses in becoming more organized and efficient. Drawing on my extensive knowledge of software, expertise in productivity, and over 15 years of experience in the adventure travel and tourism industry, I am driven to empower my clients to take control of their business’s digital processes.
It brings me joy to watch businesses transition from reactive and unorganized to proactive, calm planners.
I’ve Guided Around the World
From raft trips down the Kananaskis to horse pack trips in the Chilcotins, Iceland, and Mongolia to leading hikes in Newfoundland, Peru, and Everest Base Camp – I’ve guided and supported adventure trips around the world for over a decade.
I’ve Managed Operations
When not guiding, I always found myself in the office of the businesses I worked for. From summer-only Newfoundland operators to global group tours with Wild Women Expeditions, I’ve been in the backend, making sales, supporting other guides and ensured things went as smoothly as possible.
My Passions
When I’m not helping entrepreneurs online, you can find me outside enjoying nature – hiking, biking, paddleboarding and skiing – with my husband, Will and our pup, Zaya. We usually spend our ski seasons in the Kootenay region of British Columbia and our summers exploring in our ’84 Winnebago.
Will Bennett
Travel Marketing Consultant | Business Strategist
My background lies in the intersection of math and marketing.
I have a diploma in Civil Engineering Technology, multiple certifications in Digital Marketing, and am currently working on my full-stack engineer certification & computer science degree. Having worked for gold mines, towns, ski resorts, hospitality businesses, and tour operators, always working my way up to leading projects, deploying successful marketing campaigns and overseeing small teams at each stop.
I am passionate about leveraging technology and effective business strategy to help businesses grow and reach their targeted audiences.
I’m a Numbers Guy
From physics to budgets, numbers are my language. I use business data to inform all my recommendations paired with over 5 years of digital marketing experience in the tourism space to get results for my clients.
I Grew Up in Tourism
My grandparents and parents ran B&B’s and motels in Newfoundland. I’ve been working in hospitality and tourism since I can remember. Customer service, seasonal businesses, and outdoor experiences are integrated into my entire way of thinking.
My Passions
Offline, I enjoy learning about macroeconomics, finance, Bitcoin, and reading history. Outside my greatest passion is skiing and when the snow goes, mountain biking and summiting big mountains become the main adventures.
OUR STORY
The Journey
Upon completing her Adventure Tourism Business diploma at Algonquin College, little did Katie anticipate the transformative journey that awaited her. Transitioning from an Adventure Guide and hiking book author to an Online Business Manager was a remarkable shift that surpassed her wildest expectations.
After years of teaching skiing, ski patrolling, horseback guiding, and leading hikes, Katie was referred to and hired by Wild Women Expeditions. Concurrently pursuing her Bachelor of Education, she dedicated her part-time efforts to developing meticulous risk management plans, providing support for client reservation management, and implementing the necessary online tools to streamline every aspect of the business’s operations.
Seven years later, she was spearheading the transition to online office 2.0 – setting up Trello, Infusionsoft (Keap), and writing SOPs. In addition to that, she was training new staff members, developing new group trips, managing supplier relationships, attending to customers, leading tours in Newfoundland and Iceland, and scouting out new destinations.
With over a decade of adventure sport guiding, international tour leading, and managing adventure trips globally and almost eight years of online business experience under her belt, it was time to carve her own path.
In 2020, Katie founded Peak Flow Online Business Management to deliver tailored software solutions to the outdoor adventure and travel industry. Will joined Katie bringing his digital marketing skills, computer science mind and data analysis experience to the table.
Together, they have created a unique business model that combines adventure and travel expertise with digital strategies and systems. Their goal is to help travel businesses and tour operators reach their full potential and thrive in the online market.
OUR COLLABORATIONS
AS SEEN IN
Guest on The Soul of Travel Podcast
In this episode, Christine and Katie discuss:
- Love of outdoors and adventure guiding
- Transitioning from adventure guiding to behind-the-scenes
- Information management for travel business owners
- Travel tech and how we can use it to simplify and strategically grow our businesses
Speaker at YouLi Webinars
Sharing ‘How to’s’ and best practices for experience providers such as
Host of Women Travel Leaders ‘Tech Magic Hours’
The goal for these sessions is to share wisdom and experience with travel-related software to help you solve problems, evaluate new options, streamline workflows with automation and have you walk away with actionable advice.
Let’s work together to make your travel business more efficient and successful. See you at the next WTL Travel Tech Magic Hours!
OUR CERTIFICATIONS
Certifications, Memberships & More
Sound like we might be a fit?
Ready to streamline your business operations? PeakFlow OBM is here to change the game for you. Our bespoke solutions are designed to elevate your company’s efficiency and productivity, giving you the edge in today’s competitive market.
Don’t wait – let’s start working together towards a more efficient and profitable future. Book a Discovery Call and take the first step toward peak performance with Peak Flow OBM!